Understand the question.
Investment attraction looks at whether a place can connect investors with businesses, workers, research, sites, and projects that fit their needs.
Why it matters
An introduction is more useful when both sides understand the opportunity. Clear project information and a person responsible for follow-up help a relationship move forward.
What could an investor or research partner help you build?
Imagine your community wants a new training center or an expanding business wants a production site. A broad investment headline gets attention. A clear project gives people something to discuss. Name the project, the people, and the value each side would gain.
Use country investment measures to understand the wider setting, then follow the investment and research guide. Country FDI shares describe flows across an economy. Your project still needs a budget, a workforce plan, a site or research setting, and partners who can explain what they will contribute.
Three steps you can take
- Define the project and the problem it solves. Identify who would use or benefit from the result.
- Check the skills, facilities, funding needs, and decision makers behind the project.
- Ask partners to agree on roles, timing, ownership, and a small first milestone.
Read the source: World Bank: FDI net inflows definition. This reference explains the source or research context; the inventory figures below come from the reviewed NDS package.
Know what you are looking at.
- Minimum evidence
- Comparable investment measures
- Country Readiness V1
- Mean annual FDI share for 2022–2024
- Local editions
- Local business, investment, or project evidence
How to use the evidence
Use a clearly defined investment measure with its period and geography.
Country Readiness V1 gives the three-year mean of net inward foreign-investment shares a 25% weight. All three years are required, and negative values remain negative.
A local edition needs local investment, business growth, workforce, research, or project evidence rather than a country value assigned to a city.
Available results and rankings
- Country profiles show source investment observations and readiness inputs.
- The investment and research guide explains how businesses, universities, and projects can connect.
Coverage and limits
- FDI can reflect financial restructuring as well as operating investment.
- National investment totals do not prove that a particular project is open, suitable, or funded.
Other framework pillars
Commercial Diplomacy Index™ · National Data System · Source and method guide · October 20, 2026

